Marketing

About us
Website optikavilag.hu was created in 2009, with the purpose of creating a central platform for professionals in the industry of eye optics, but also for all those interested in the most important human sense.We offer content in 5 languages – Croatian, Serbian, Slovenian, Hungarian and English:

www.optike.hr / www.optike.rs / www.optike.si / www.optikvilag.hu / www.optometry-today.com

Content

  • Database of ophthalmic stores / eye clinics / optical suppliers for the countries of Europe
  • Encyclopedia of the eye
  • Calendar of optical fairs and congresses
  • News from the world of optics and ophthalmology
  • Corner for opticians with an overview of the most important documents and information for each optician
  • Corner for those who want to know more about correcting vision

Who should advertise?

– Suppliers of glass lenses, contact lenses and machines
– Suppliers of eyeglasses and sunglasses
– Suppliers of consumer goods for optics
– Private optometrists
– Schools and colleges for optics, optometry and ophthalmology
– Ophthalmological surgery, clinics and polyclinics

Types of advertising

BANNER XXL- rotating

Dimensions: 750 x 100 pixels, FREE making of the banner

At the top of the page
Banner is constantly present while browsing through all content
Banner is alternating with other banners in the base (maximum 8)
For static banner you need to rent all 8 rotating banners, on which we grant an additional 20% discount.
Price: € 150 for 30 days
BANNER XL rotatingDimensions: 150 × 300 pixels

Right side of the site, next to the articles
Banner is constantly present whiile browsing through all content
Banner is alternating with other banners in the base (maximum 5)
For static banner you need to rent all five rotating banners, on which we grant an additional 20% discount.
Price: € 55 for 30 days 

Sponsored article

Article needs to be in the area of optical industry, content-wise
Sponsored article is published on the front page with a link to the advertiser’s website (if there is one), without any restrictions in the amount of content, images or advertising inside the article.
Sponsored article is always prominent, on top of the page, and lasts at least 30 days, or as the leased advertising space that came with the article.
Price: € 85 for 30 days

SPONSORED SECTION

Sponsored feature lasts a minimum of 12 months and includes:
– Unlimited amount of sponsored articles

– The reference to advertisers as sponsors of the section on the front page and on all pages within the section

Price: € 1.680 for 365 days

DISCOUNTS

For advance payments for a period up to 3 months of advertising we give a discount of 10%.
For advance payments for a period of 6 months of advertising we give 20% discount.
For advance payments for a period of 12 months of advertising we give a discount of 30%.
Agency discount is 20%.

PRICE LIST

 

FACEBOOK PAGES:

  • ENG Optometry Today: https://www.facebook.com/OptometryToday
  • CRO Moje oko: https://www.facebook.com/mojeoko1
  • CRO Optike.com: https://www.facebook.com/pages/Optikecom/183421498355263?fref=ts

Banner design

– The cost of making the banner: XXL: € 55 , XL: € 40
– The client must submit the text and photos needed to produce banners, sections on the homepage and on all pages within the section
– When making special banners with animation, the price is determined by agreement

TERMS OF ADVERTISING ON WEBSITE “OPTIKAVILAG.HU”

About ad:

1. Purchaser of the ad has a full responsibility for the authenticity of data and content of the ad appearing on the webpage www.optometry-today.com
2. Purchaser of the ad guarantees that the delivered advertising materials is in their property and/or that it is entitled to use for advertising purposes. Otherwise, the party shall bears full responsibility.
3. Purchaser of the ad guarantees that the advertisement does not contain contents forbidden by law, or that its content does not offend human dignity in any way or causes physical, psychological, mental, or any other form of pain or harm to any human being. Otherwise, the party shall bear full responsibility.
The ad must not:
1. Use expeditious strobe animation
2. Use conceiving interface elements such as false buttons “close”, “continue” and similar.
3. Not imitate the look of the webpage optikavilag.hu
5. Purchaser of the ad should not put any labels of other companies on their materials (advertisements, logos, etc.).
6. The leased advertising space cannot be assigned to third parties.

Order of the ad:

1. The client must send the ad request at least one week (7 working days) before the desired date of advertising.
2. The client sends materials by mail no later than 4 days before publication.
3. Ad material must be accurate in dimensions published on the website.
4. The deadline for payment is one week after the publication, and according to the invoice which will be given by the Executor before the publication. In case of delay, the Purchaser will be charged with accrued interest.
5. Banner prices do not include VAT.

Complaint:

Complaints to the publications will be accepted and considered by e-mail and not later than 96 hours after the publication of the advertisment. If it turns out that the complaint is justified, the Purchaser of the ad will be given an additional advertisment time period free of charge as the time the ad was leased for. The complaint will not be accepted if the error occurred because of the objectiveness of the media or fault in preparing the ad.

Other:

The website “Optometry-today.com” reserves the right to modify these rules at any time without timely notification to advertisers. These conditions, as well as amendments thereto, shall enter into force on publication on the website www.optikavilag.hu